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Innovation and Best Practice for Business Success

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Andy Maslen
Andy Maslen is Managing Director of Sunfish, a copywriting agency specializing in corporate communications and digital content.  He has worked with The Economist, The London Stock Exchange, BBC Worldwide, The New York Times Company, and PricewaterhouseCoopers.  Andy is the author ...

Jean-Noël Kapferer
Jean-Noël Kapferer is an expert on brand management. His books The New Strategic Brand Management and The Luxury Strategy (published by Kogan Page) are key reference works for MBA programs worldwide.   He holds the Pernod-Ricard Chair on Prestige ...

Colin Strong

Colin Strong is a leading consumer researcher who has worked with a wide range of global brands to help shape their consumer strategies. He uses consumer data to drive insight that was once the preserve ...


Jonathan Gabay
Jonathan Gabay is a branding expert, creative strategist, educator and writer. He has held several major advertising and marketing roles, including being Group Creative Head at Saatchi and Saatchi Direct.  He regularly contributes business insights ...



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